As the global gaming and app markets continue to expand, reaching international users has become a top priority for developers and publishers. But launching a multilingual product goes beyond just translation. This is where linguistic testing steps in—a crucial yet often underestimated phase of localization that ensures your product not only speaks the target language …
Linguistic Testing in Games & Apps: Why It Matters Read More »
Insights from The 2025 Nimdzi 100 The Nimdzi 100 report for 2025 isn’t just a leaderboard—it’s a wake-up call. AI is here. The rules are changing. And simply “getting words across” isn’t enough anymore. Here’s what we learned, what caught our attention, and why we think the future of translation looks both exciting and demanding. …
Machine translation (MT) can rapidly generate draft translations, but it still falls short of perfect accuracy. In fact, many professional linguists report that raw MT output is often poor: for example, over 60% of surveyed translators agreed that most machine translations are “poor-quality” without human review (localizejs.com). That’s why MT is typically followed by post-editing …
Language reflects culture, and Indonesian is rich with expressions that defy direct English translation. These words capture cultural nuances, values, and traditions that can only be fully appreciated within the Indonesian context. In Part 2 of this series, we’ll explore more uniquely Indonesian terms that offer a glimpse into the nation’s vibrant identity. 1. Sungkeman: …
Indonesian Words Beyond the Bounds of English Translation | Part 2 Read More »
Indonesian, or Bahasa Indonesia, is a fascinating blend of simplicity and complexity that attracts language learners worldwide. While its straightforward grammar makes it beginner-friendly, cultural nuances and contextual usage can pose significant challenges. Why It’s Easy: No Verb Conjugations or Tenses Forget the headache of verb conjugations! Indonesian verbs remain unchanged regardless of tense, subject, …
Indonesian: One of the Easiest & Hardest to Learn Read More »
In the translation industry, accuracy is paramount. While many are familiar with the process of translation itself, a less-discussed yet equally crucial technique is back translation. This practice involves translating a text back into its original language after it has been translated into another language. It serves as a valuable tool for ensuring the fidelity …
Back Translation : A Key in Ensuring Accuracy – The Unseen Art Read More »
In the ever-evolving world of technology, effective communication across languages is crucial. As businesses expand globally, the demand for accurate and culturally sensitive IT translations has never been higher. Translating IT content goes beyond mere word-for-word translation; it involves a deep understanding of both the source and target languages, as well as the technical context. …
In every culture, language serves as a mirror reflecting social norms, hierarchies, and interpersonal dynamics. The way we speak to others often conveys more than just the literal meaning of our words; it communicates our respect, familiarity, and intentions. This is particularly evident when comparing the concepts of politeness and formality in English and Indonesian. …
Politeness and Formality: Between English and Indonesian Read More »
Lake Toba | Nestled amidst the lush greenery of Sumatra Island, Lake Toba is not just the largest volcanic lake on Earth; it’s a testament to nature’s raw power and beauty. This enchanting destination, surrounded by the majestic Barisan Mountains, is a must-visit for any traveler seeking awe-inspiring landscapes and a touch of adventure. Let’s …
Marketing Translation | In the dynamic landscape of global business, effective communication is paramount. Nowhere is this more evident than in the realm of marketing, where the nuances of language can make or break a campaign. Marketing translation, therefore, emerges as both an art and a science, requiring a delicate balance of linguistic expertise, cultural …
WhatsApp Us